I had the distinct pleasure of being asked to do Kris Leigh’s new business logo for her new business “Grow Photography“. I’ve worked with Kris in the past on a small project, but this was much bigger and more complex.
Kris was very clear and concise in her brief. She knew she wanted a row of faces above her name. After attempting to do it on the computer a few times I just wasn;t getting the fluidity of line I was looking for. So after almost ten years of not drawing seriously – I went out and bought an artists sketchbook and a fineliner and strated drawing.
From the beginning the ‘Grow Kids’ had personalities of their own. I love their sweet faces and I think by looking at each you could imagine what they might be saying to each other. I think the appeal in this logo is that everyone can identify with at least once of the kids, whether they see themselves or their children in the characters. Its unusual and thus memorable.
OMG Netra, they are my little “Grow Kids”. It’s funny, when I’d actually seen this logo in my head, I’d seen the colours of the faces and the faces all in a row above Grow Photography but I never had any preconceived idea’s of what the actual faces looked like. You have just brought them to life perfectly and you are right, they each have their own little character. You’ve done an awesome job, I love them! I think they’re perfect, modern, whimsy and full of childhood fun
Yay, I’m so excited!
Thank you so, so much Netra! You have no idea how much I have adored working with you on this! You’ve just made the whole process so easy and have seemed to just read my mind. You are completely talented and simply brilliant
Congrats on the new venture Kris – I’m sure it will do fabulously.

Posted by Netra on Mar 4th 2009 | commercial - corporate - design - graphic design - photography
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