I initially joined ACOCP, not as a photographer, but as a digital retoucher. At the parents request, I reworked photographs of their children to digitally remove tubes, tape and other medical interventions that often obscure a babies face. I was also able to assist by evening the skintone of stillborn babies, to give parents photographs of their children they can display proudly in frames or carry in their wallets. I’ve since expanded my involvement and volunteered as the ACOCP graphic designer.
It seemed only natural, when the idea of an exhibition was suggested, that I volunteer to design, produce and coordinate it. An exhibition, such as this one, requires a sensitive approach and determination to garner commercial support. In bringing together the many submissions from the ACOCP photographers I have come to know the stories of many young children – beautiful faces who have traveled amazing journeys. Each one has something to teach us: to take time in the whirlwind of life to remember how blessed we are to hold our little ones close, whisper we love them and tuck them into bed at night.
My involvement with the ACOCP has taught me compassion and empathy. It has made me a better parent to my two young daughters. I am privileged to have had the opportunity to nurture “Heartfelt” from an idea to full fruition. It has been without a doubt, the most rewarding project of my career.
Below is the official poster, flyer and website for Heartfelt.

Posted by Netra on Jun 18th 2009 | corporate - design - graphic design - personal - pro bono