I met Natalie Green over the phone over 2 years ago when she was writing a story about Heartfelt (previously the Australian Community of Child Photographers). We both ended up volunteering at the organisation at the same time and have been able to collaborate on a few projects over the past couple of years.
Nat is a writer at heart. The way she is able to string words together, or spot a gramatically incorrect sentance astonishes me anew each time we work together. In the last year or so, we’ve had a chance to collaborate more, with Nat doing writing and proof reading for both my corporate and small business clients. So when she asked me to produce her logo and identity I was thrilled at the prospect!
A business name like ‘Colourful Words’ should be the first clue that Natalie isn’t like other writers. She is funny and quirky and pedantic and not afraid to showing a bit of spirit. I loved working with Nat as she had a clear sense of her own strengths and what defines her business. That alone makes for a challenging yet highly conceptual design outcome – the very best kind! She also trusted me to do my job and to do it well for her and her business.
The final outcome is a play on the double meaning of ‘colourful words’ – in part as the literal interpretation as well as the implication that there may be some unexpected language involved! I LOVE the final outcome and am really pleased with the overall look and feel. Nat is still working on finalising the blog interface, but I am sure that will happen in good time. You can check Natalie out on her blog – http://www.colourfulwords.com.au/
All the best for the coming year Nat – I am so excited to be a small part of your journey in 2011! 
Posted by Netra on Jan 25th 2011 | branding - card - corporate - design - graphic design - logo - marketing - print design
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